Adi Active Run for ‘I Play Fair. Say No! To Doping’
Johannesburg – 26 June 2013 – The SA Institute for Drug-Free Sport (SAIDS) marked its new partnership with Virgin Active with an ‘I Play Fair. Say NO! To Doping’ adi active run with Virgin Active Brand Ambassadors, club members and celebrities on Tuesday, 25 June 2013.
The 6 kilometre run in support of the I Play Fair initiative took place at the Virgin Active club in Roodepoort. Participating celebrities included previous Mr. & Mrs. SA pageant winners, Adriaan Bergh and Melinda Bam; retired pro-cyclist Malcolm Lange and triathlon charity team Kevin Garwood with his disabled son Nikki.
“The I Play Fair adi active run is part of our partnership with Virgin Active South Africa and was organised by their apparel partner adidas and is about promoting alternatives to drugs and doping by advocating fitness and sports performance through hard work,” explains Khalid Galant, CEO for SA Institute for Drug-Free Sport.
The I Play Fair – Say NO! To Doping’ initiative is aimed at tackling doping in sport and spreading the message of ethics, fair-play and anti-doping in sport. So far the campaign has received over 4, 000 pledges from athletes, coaches and fans in South Africa.
SAIDS, Virgin Active and adidas are encouraging all South African sportsmen and women, coaches and fans to take the ‘I Play Fair – Say NO! To Doping’ pledge by visiting http://www.drugfreesport.org.za/i-play-fair – the mobi-site: m.drugfreesport.org.za, on the Facebook Page (iplayfairZA) or via Twitter (@iplayfairZA)